The Flash NFT: Warner Bros latest movie release on blockchain

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The Flash NFT
A still from “The Flash.” Image: Warner Bros.

The Flash NFT

Warner Bros. Discovery recently revealed that their new superhero movie, “The Flash,” will soon be available for purchase as a non-fungible token (NFT) via the blockchain service Eluvio, starting from July 18. This makes “The Flash” the latest blockchain movie from the company.

The Flash Web3 Movie Experience NFT allowing fans to own and interact with the 2023 DC superhero film in a unique way. Apart from watching the movie in  4K Ultra HD , hodler will also gain access to an “immersive Web3 experience.” This includes access to five digital locations containing hidden augmented reality (AR) collectibles and the ability to unlock exclusive content and deleted scenes.

According to information from Warner Bros, there are two types of NFTs available. The first one, the “Mystery” edition, is priced at $35, or approximately 1,225 Baht. Buyers have a chance to get a random image from one of the four options – Prime Barry, Young Barry, Batman, or Supergirl – in addition to a randomly assigned ‘Immersive’ menu feature (random 2 menus out of 5). The Mystery edition will have a mint of 10,000 units.

The second type is a bit pricier, the “Premium” edition, which is priced at $100, or approximately 3,500 Baht. This edition will only have a mint of 2,000 units. Buyers will receive a random moving image from one of two options – The Flash, Supergirl, and Batman combined, or Dark Flash – and all five types of Immersive menus. In addition, the Premium edition includes exclusive content only available to this edition.

The blockchain version of “The Flash” will also come with a voucher, which can be redeemed for a DC3 Super Power Pack NFT from the DC NFT Marketplace. In addition to the NFT pack, owners will receive “randomly selected key art” featuring characters from the film with “varying levels of rarity. form common to lengendary”

New experience of collecting?

Despite the winter season of NFTs, Warner Bros continues to embrace the Web3 trend. Previously, the company also offers “The Lord of the Rings: The Fellowship of the Ring (Extended Edition)” and “Superman” as “Web3 movie” experiences. The latter one has just released on last month, 9 June 2023

Comparing this with the golden age of DVDs and CD games, there were collectible editions for hardcore fan, offering additional items from game or movie content, such as behind-the-scenes, models figure, stationaries, and many stuffs.. For digital content, there will be cards with codes on the back.

The advent of NFTs changes this dynamic, enabling access to various forms of digital content via blockchain technology (without needing to scratch a coin on the back). In this case, Warner Bros also gets a chance to promote its own NFT Market, and in the bigger picture, it’s like support an ecosystem for collecting, which is quite interesting.

Recently in the art world, Takashi Murakami has used NFTs to promote exhibitions at Gagosian in France.

Those interested in entering the Speedter world in Web3 can check out the details of the NFTs on  Eluv.io. The hodler can resell this NFTs after August 1, 2023.